INTEGRATIONS—ANALYTICS AND TRACKING
Google Analytics
Booking funnel data inside your GA4 property.
What it is
Google Analytics (GA4) integration feeds Coconut booking-flow event data directly into GA4 — enabling funnel analysis, drop-off diagnostics, and appointment attribution within your existing analytics property.
How it works
Coconut emits a standardized tracking data object at each step of the booking flow. Admins provide their GA4 property ID in Settings → Client View → Tag Management Configuration. Data flows into GA4 for cross-channel measurement.
Best fit for
FIs that want Coconut appointment data in their Google Analytics property to connect digital banking engagement to booking conversion.
