Tracking key performance indicators in daily, monthly, and annual reporting will help you and your executive team plan the future of your appointment-driven business more strategically.
Have you ever visited a company website, clicked on a link from a call to action, and been redirected over to a web page that no longer looked or felt like the brand? If so, did you continue along the customer journey? Or did you bounce? Inconsistent branding can lead to brand confusion as well […]Continue reading