Top 2025 Retail Banking Trends
Learn where to spend—and where to save—for a profitable future.

Rising operational costs. Shifting interest rates. Increased customer churn.
These are just three crucial reasons why financial institutions should scrutinize growth and efficiency tactics in 2025.
In this trend report, we share six of the top revenue-driving investment areas for the year ahead, across three key areas: acquiring new customers, driving customer loyalty and expansion, and improving productivity.
Key Takeaways
1
To better connect your service systems, start with improving how you guide customers on their preferred channels, no matter where they start their journey.
2
Use a list of data points that all FIs should have on hand to make better strategic decisions about branch locations and staffing.
3
Leverage AI to make manual processes, staff members, and technology projects more efficient – this offers more immediate value.

WEBINAR
How Can you Plan for Growth in a Year of Big Changes—and Recurring Challenges?
Watch as industry leaders Marty vanZwietering, SVP Technology Innovation at M&T Bank, Paula Slagle, Head of ATM, Salesforce and Branch Development at PNC Bank, Katherine Regnier, CEO at Coconut Software and Isabelle Rochon, SVP Customer Experience at Coconut Software dive into 6 key strategies for growth and efficiency.