Frustrated by how hard it was to book an appointment with her massage therapist, Katherine Regnier, CEO & Founder believed there must be a better way. Booking a flight required a more sophisticated approach but was easier to do. With a $5K loan and a pencil sketch, the idea for Coconut Software was born (the original company name was 24 HR Assistant).
Romeo Iula joined Coconut as a part-time engineer while holding a full-time position at the same digital agency as Katherine. Coconut focused on selling to SMBs, and started to make progress with part-time attention.
Coconut lands Jackson Hewitt as its first large, U.S. Client.
The Toronto office officially opened for business!
Coconut Calendar strategically narrows it’s focus on Enterprise clients and leaves the SMB space. Building a superior product for one sector is stronger than trying to be everything to everyone.